Cambridge Customer Success Meetup

The 5 CSM Profiles: What Separates Good from Genuinely High-Impact | Emilie Bastrup
Thursday 23rd July 2026 | 5.30pm – 7pm
St John’s Innovation Centre, Cowley Road, Cambridge CB4 0WS
Food and Drink Provided.
Join us for July’s meetup with Emilie Bastrup
Ask yourself what makes a great CSM. Now ask ten people in your network the same question.
You’ll get ten different answers.
That isn’t a recruiting problem, but a clarity one. And it costs more than most CS leaders expect.
Emilie Bastrup, Co-Founder of Growth Debunked and CS practitioner with 20+ years across corporate and startup environments, building high performance teams and delivering growth and retention strategies for large enterprise companies, will introduce a framework built from her own practice: 5 distinct CSM profiles, each with a different operating style and a measurably different commercial impact.
The framework becomes the basis for a facilitated discussion with the room: which profiles do we tend to build, which one actually drives growth, what gets in the way of getting there, and how AI is changing which capabilities matter most.
This isn’t a keynote, but a working session for CS leaders who want to get sharper on what they’re actually building towards, and CSMs who want to understand what skills and experiences to develop in order to build a successful CS career.
Come ready to push back. The best sessions do.
